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We're building the infrastructure that powers the future of high-ticket commerce.
We're building the infrastructure that powers the future of high-ticket commerce.
At Effiqo, we value outcome over activity. We are a team of builders, researchers, and operators obsessed with solving the Human Latency problem.
Bias for action
Extreme ownership
Radically transparent communication

Reports to: Sales Manager
Type: Full-time, remote, commission-heavy
Comp structure: Base + uncapped commission (6–12% of first-year contract value), accelerators above 100% of quota
Mission
Close new business accounts. Own the full-cycle deal from qualified opportunity to signed contract and paid pilot.
Responsibilities
• Run discovery calls that surface missed-call cost, after-hours gaps, and dead-lead volume — quantify the leak in dollars before pitching
• Deliver the Missed Revenue Audit™ as the core selling motion; convert audits into pilot signups
• Own pipeline hygiene in GHL/CRM — every deal staged, dated, and forecasted accurately
• Hit or exceed monthly quota of new logos and MRR added
• Source a meaningful share of own pipeline (not 100% inbound-fed) — outbound into ICP lists, referral asks, LSA/ad-spend contractor lists
• Negotiate and close using value-based selling, never discount without approval
• Hand off closed deals cleanly to Customer Success with full context
Must-Have Skills
• 5+ years full-cycle B2B SaaS or service-industry sales, closing $1000–$10,000/mo deals
• Comfortable cold-calling and self-sourcing — this is not a warm-lead-only seat
• Can run a value-based, consultative sales conversation without leading with price
• CRM discipline (GHL, HubSpot, or similar)
• Thrives on commission-heavy comp with no ceiling
Nice-to-Have
• Sold into trades/home services (HVAC, plumbing, electrical, roofing)
• Experience with NEPQ, SPIN, or Challenger sales methodology
• Familiarity with ServiceTitan, Housecall Pro, or Jobber
30/60/90 Success Metrics
• 30 days: Certified on product, pricing, and Effiqo's sales psychology framework; running discovery calls solo; 3+ audits delivered
• 60 days: First 10–14 closed deals; pipeline of 15+ active opportunities self-sourced or company-fed
• 90 days: Consistently hitting monthly quota; forecast accuracy within 15%
Reports to: VP Sales / Global Revenue Leader
Type: Full-time, remote, base + activity/booking incentives
Comp structure: Base + per-booked-qualified-meeting bonus + % override on deals sourced that close
Mission
Fill the AE pipeline. Cold call, cold email, and cold DM into the ICP (HVAC, plumbing, electrical, roofing, $1M–$20M revenue, running ads/LSAs, 3–20 techs) until they book a Missed Revenue Audit™.
Responsibilities
• Dial 60–100+ outbound calls/day against sourced lists
• Run the opening hook and pattern-interrupt script to get past gatekeepers and owners
• Qualify against ICP criteria before booking (revenue band, ad spend, tech count, current call handling)
• Book Missed Revenue Audits™ directly onto AE/founder calendars
• Log every touch in CRM — no untracked activity
• Work email/SMS/LinkedIn as secondary channels to warm cold lists before dialing
• Hit weekly booked-meeting quota
Must-Have Skills
• Proven cold-calling stamina — has carried a real dial-volume quota before
• 2+ Years of experience
• Thick skin, high rejection tolerance, competitive drive
• Clear, confident phone voice; can think on feet through objections
• Basic CRM logging discipline
Nice-to-Have
• Experience prospecting into trades/home services or SMB owners
• List-building / scraping experience (matches Effiqo's internal lead-gen system)
• Bilingual (English/Spanish) a plus for expanding into Spanish-speaking contractor markets
30/60/90 Success Metrics
• 30 days: Full script and objection-matrix fluency; 40+ dials/day; first booked audits
• 60 days: Consistent weekly booked-meeting quota; booked-to-show rate above 60%
• 90 days: Booked-to-close rate on sourced meetings tracked and improving month over month
Reports to: VP Marketing
Type: Full-time, remote
Comp structure: Base + performance bonus tied to CAC and pipeline-sourced MRR
Mission
Own Effiqo's entire growth engine end-to-end — paid media, organic/viral content, and marketing strategy — as a single accountable owner. This is a founder-level marketing seat for someone who can build the plane while flying it.
Responsibilities
• Media buying: Plan, launch, and optimize paid campaigns (Meta, Google, LinkedIn, YouTube) targeting HVAC/plumbing/electrical/roofing owners; own CAC and ROAS targets
• Viral/organic content: Produce and distribute short-form video (demos, case studies, founder-led content) built to travel — reels, TikTok, LinkedIn native video
• Marketing strategy: Own the funnel from cold traffic to Missed Revenue Audit™ signup to pipeline handoff; run the Effiqo Method™ (Capture → Qualify → Book → Confirm) through every campaign
• Manage lead magnet funnels (Missed Revenue Audit™, revenue leak guides) and their conversion rates
• Run email/SMS nurture sequences in GHL using Effiqo's psychology stack (hook–story–offer–proof–close)
• Report weekly on CAC, MQLs, SQLs, and cost-per-booked-audit
• Manage any freelance/contractor support (video editors, designers, ad specialists)
Must-Have Skills
• 5+ years running paid media with real budget accountability (not just "boosting posts")
• Proven organic/short-form content that has driven measurable pipeline, not just views
• Full-funnel thinker — can connect ad spend to booked calls to closed revenue, not just vanity metrics
• Copywriting ability strong enough to write hooks, ad copy, and email sequences directly
• Comfortable in a lean team — no big agency support, this person is the department
Nice-to-Have
• B2B SaaS or home-services marketing experience
• Video editing (CapCut, Premiere) or direction experience
• Familiarity with GHL funnels/automations
30/60/90 Success Metrics
• 30 days: Full audit of current funnel and channels complete; first campaigns live
• 60 days: CAC benchmarked and trending down; consistent content cadence shipping weekly
• 90 days: Marketing-sourced pipeline is a measurable, growing % of total bookings
Reports to: Founder & CEO
Type: Full-time, remote, global
Comp structure: Base + override on team-wide closed revenue + equity/ESOP consideration
Profile
8+ years in B2B SaaS revenue leadership. Full-cycle operator — has built and run SDR/BDR teams, coached AEs to quota, and owned Customer Success handoff. Has been "Head of Sales" or equivalent, ideally at a startup that scaled from early revenue to $5M–$20M ARR. Comfortable managing a fully remote, global team across time zones.
Mission
Build and run Effiqo's entire revenue org — SDR/BDR through AE through Customer Success — as one connected system. Own the number: path to $100K MRR by Month 6 and 500 clients / 8-figure ARR trajectory by Month 18.
Responsibilities
• Design and own the full-cycle revenue org structure (SDR → AE → CS) and hire into it
• Own sales methodology, scripts, objection handling, and the sales psychology framework (Bernays/Brunson/Morgan-informed, exec-only knowledge — never disclosed to reps or prospects by name)
• Build and enforce forecasting discipline and pipeline hygiene across the team
• Own quota-setting, comp-plan design, and performance management for all revenue hires
• Partner directly with the Founder & CEO on GTM strategy, pricing architecture, and category positioning (Revenue Operations Infrastructure™, not "AI tool")
• Own the transition from founder-led sales to a scalable, repeatable revenue engine
• Report weekly/monthly on pipeline, bookings, churn, and forecast accuracy to the CEO
Must-Have Skills
• 8+ years B2B SaaS sales, with demonstrated full-cycle ownership (SDR to CS, not just closing)
• Has personally built comp plans, quotas, and sales playbooks from scratch
• Startup-tested — has operated with lean headcount and no safety net
• Strong forecasting and revenue-math fluency (CAC, LTV, payback period, blended ACV)
• Executive-level communicator, comfortable reporting directly to a founder/CEO
Nice-to-Have
• Sold into trades/home services or vertical SaaS
• Experience raising the sales org through a fundraise-driven growth phase
• NEPQ, Challenger, or MEDDIC methodology background
Reports to: VP Sales / Global Revenue Leader (or CEO pre‑VP hire)
Type: Full‑time, remote
Comp: Base + bonus tied to NRR, upsell attach rate, churn rate, SLA adherence
Mission
Own the client relationship and operational execution from Day 1 onboarding through renewal and expansion. Protect MRR, grow it through upsells, and ensure Effiqo’s deployment + support operations run fast, clean, and predictable.
Required Skills — Must Have All Of:
Onboarding & Activation: Run structured onboarding within Effiqo’s 72‑hour SLA, configure/QA AI Revenue Agents (Elyse™/Xavyer™), drive first booked job
Operations Management: Own deployment workflows, SOPs, SLA tracking, ticket volume, and integration reliability
Upselling: Identify expansion triggers (new locations, agent add‑ons, tier upgrades) and run value‑driven upsell conversations
Churn Minimization: Maintain proactive health scoring (usage, call volume, booked jobs, sentiment), catch red flags early, run save conversations
Forecasting: Maintain accurate renewal + expansion forecasts feeding company‑wide revenue models
QBRs / Reporting: Run quarterly/monthly business reviews showing ROI tied to the Missed Revenue Audit™ baseline
Technical Fluency: Comfortable in GHL + ServiceTitan/Housecall Pro/Jobber integrations; troubleshoot client‑side issues
Voice‑of‑Customer: Feed product + marketing real client language, objections, feature requests, and case‑study wins
6+ years experience
Nice‑to‑Have:
Vertical SaaS or home‑services software experience
Owned a book of business with NRR targets
Bilingual (English/Spanish)
30/60/90 Success Metrics
30 days: Fully ramped on product, onboarding SOP, and inherited accounts
60 days: First upsell/expansion conversation; churn‑risk accounts identified + worked
90 days: NRR + churn tracked monthly; onboarding consistently ≤ 72 hours; ops workflows documented + optimized
We don't care where you went to school. We care about what you've built. Tell us about a time you solved a ''hopeless' problems or scaled a system against the odds. If you want to join the inner circle. Show us your work!
Effiqo™ helps service businesses make sure every opportunity gets a fast response, a clear next step, and consistent follow-up.
Email: [email protected]
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